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Editorial Copy Manager - PBteen

Date: Jun 20, 2019

Location: San Francisco, CA, US

Company: Williams-Sonoma Inc.

Requisition Number: PT-15542
Area of Interest: Catalog Sales
Organization: Corporate
Brand/Division: Pottery Barn Teen
Position Type: Full-time


About the Role...

The Editorial Manager defines the brand voice for all marketing communications for PB Kids and Teen including site, email, catalog, social and store collateral. Responsible for all creative editorial/tagline development and writing--ensuring that message supports the brand objectives for the season. Write upper-level creative copy for all brand communications including print and digital editorial, cross-brand projects and initiatives, headlines/editorial within store collateral, and other projects as needed. Interact with merchants, creative services, visual and e-commerce to ensure that voice and marketing messages are consistent across all channels and align with overall brand strategy.

You are excited about this role because you will...

* Define and communicate brand voice to constituents across Pottery Barn Kids & Teen
* Work with Editorial Team to write all editorial, headlines and taglines for marketing communications including catalog, direct marketing pieces, e-commerce and special projects
* Work with Senior Creative VP to ensure all editorial copy, headlines, taglines and digital content are inspirational, compelling and accurate
* Work with Creative Concept Director, Digital Team, Social Team and Editorial Team to establish needs for each season
* Ensure tone, message and writing are on-brand for every campaign
* Manage and mentor a team of writers, from junior to senior level
* Supervise team freelance copywriters if needed
* Track revisions, manage and obtain approvals for all writing assignments
* Review copy for daily requests for email and social channels
* Ability to manage projects and deadlines for both brands and all channels
* Lead messaging on cross-brand projects and campaigns when needed
* Work with Editorial Team to update and maintain a Style Guide for both brands, including trademarks, punctuation, preferred phrasing and other styles
* Become knowledgeable and effectively message our brand commitments and initiatives
* Maintain the highest editorial standards for all copy and ensure that it conforms to the brands' style guide and the evolving brand voice. Drive the brands forward with a fresh and approachable voice.
* Ability to think conceptually, ensuring creative tone/voice support the brand voice and key objectives of the season--and are appropriate for the communication vehicle
* Strong ability to influence others to ensure copy and voice align with strategy
* Have a creative, assertive professional personality and be a competent researcher--comfortable asking questions and seeking answers
* Self-starter, excels in extremely fast-paced, deadline-driven environment
* Excellent organization and prioritization skills, ability to handle multiple projects across several seasons/packets/channels
* Experience working with all levels of business partners
* Teamwork, project management skills and creativity a must
* Possess a creative, positive and flexible attitude


Why you will love working at Williams-Sonoma, Inc.

We're a successful, fast-growing company with an entrepreneurial vibeA technologically and data-driven businessCompetitive salaries and comprehensive health benefitsWe're at the forefront of tech and retail, redefining technology for the next generationWe're passionate about our internal and external clients and live/breathe the client experienceWe get to be creative on a daily basisA smart, experienced leadership team that wants to do it right and is open to new ideasWe believe in autonomy and reward taking initiativeWe have fun!

We're excited about you because...

* 4-year Bachelor's degree in English or Advertising required
* 7+ years experience in copywriter/copy lead role is required
* 1-3 years experience managing a team of copywriters is preferred
* 1-3 years experience working in a retail environment is preferred
* Interest in interior design and decorating preferred
* Familiarity with Chicago Manual of Style and AP style
* Prior experience working on highly-recognized, industry-leading brands a plus
* Proficiency with Macintosh operating system and Microsoft Office

About Williams-Sonoma, Inc.

Founded in 1956, Williams-Sonoma, Inc. is the premier specialty retailer of high-quality products for the home. Our family of brands includes Williams Sonoma, Pottery Barn, Pottery Barn Kids, PBteen, West Elm, Williams-Sonoma Home, Rejuvenation, and Mark and Graham. These brands are among the best known and most respected in the industry. We offer beautifully-designed, stylish and functional products for every area of the home, including the kitchen, living room, bedroom, home office, closet, laundry room, and even outdoor spaces. We've seen some big changes since our first brick-and-mortar store opened more than half of a century ago. What hasn't changed is our passion for high-quality products, functional design, outstanding customer service, and enhancing the lives of our customers and the communities where we operate. In 2017, we acquired Outward, Inc., a 3-D imaging and augmented reality platform for the home furnishings and décor industry. Today, we're a multi-brand, multi-channel, global enterprise supported by state-of-the-art technology and some of the most talented teams in retailing - and we're always looking for new energy and ideas.


Once you are here, you can look forward to a wide variety of benefits. Our corporate vision--to enhance our customers' quality of life at home--extends to the lives of our associates. To that end, we offer an extensive benefits package designed to help you grow, personally and professionally, to keep you healthy, to prepare you for the unexpected, to care for your family and to build a secure future. Depending on your position and your location, here's a look at what you might be eligible for:

A generous discount on all Williams Sonoma Inc. brands through multiple shopping channelsA 401(k) plan and other investment opportunitiesPaid vacations, holidays and other time-off programsHealth benefits, including health, dental and vision insurance; health and dependent care tax-free spending accounts; medical, family and bereavement leave; same-sex domestic partner benefits; short- and long-term disability programs; life and travel insurance; an employee assistance programTax-free commuter benefitsA wellness program that supports your physical, financial and emotional healthIn-person and online learning opportunities through WSI University, LearnIt and AcademyXCross-brand and cross-function career opportunitiesQuarterly sample salesA business casual work environmentA bike share programTime off to volunteerMatching donations to qualifying nonprofit organizationsCompany-sponsored walks and runsHealthy, organic options in the cafeteria and an awesome salad barDiscounts on nearby gyms and other local businesses

WSI will not now or in the future commence an immigration case or "sponsor" an individual for this position (for example, H-1B or other employment-based immigration

This role is not eligible for relocation assistance.

Williams-Sonoma, Inc. is an Equal Opportunity Employer.

Williams-Sonoma, Inc. will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance, or other applicable state or local laws and ordinances.


Williams-Sonoma, Inc. is an Equal Opportunity Employer.

Williams-Sonoma, Inc. will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance, or other applicable state or local laws and ordinances.

Nearest Major Market: San Francisco
Nearest Secondary Market: Oakland

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